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This website states the following, "A modern marina and cruise ship port attract visitors on ships and yachts from all over the world." We viewed that the web site stated " The citys clean, friendly atmosphere, unique Old Mexico ambiance and incredibly diverse shopping possibilities attract International and Mexican tourists in droves." It also said " These unique attractions lure many of these visitors to return over and over again. Many of these tourists end up becoming full time residents or retiring in Puerto Vallarta." The header had puerto as the highest ranking search term. It is followed by vallarta, mexico, and hotels which isn't as ranked as highly as puerto. The next words they uses is lodgings. resorts was included and will not be understood by web crawlers.